Instant Checkout

Buy it in ChatGPT: Instant Checkout and the Agentic Commerce Protocol

OpenAI is introducing native shopping and checkout capabilities directly within ChatGPT, framing it as a step toward 'agentic commerce.' The announcement describes a new protocol enabling AI agents to facilitate transactions between users and businesses. This represents OpenAI's move to embed commercial transaction infrastructure into its consumer AI product, extending ChatGPT's role from information retrieval to active purchasing agent.