Kaushal Kurapati

Salesforce integrates Anthropic Claude models into Einstein platform via Amazon Bedrock

Salesforce has partnered with Anthropic to make Claude 3.5 Sonnet, Claude 3 Opus, and Claude 3 Haiku available to Salesforce customers through Amazon Bedrock via a Bring Your Own LLM feature. The integration enables Claude to power custom AI experiences and Agentforce Agent actions across CRM use cases including sales, marketing, customer service, healthcare, and financial services. Claude models are accessible through Einstein Studio and operate within Salesforce's Einstein Trust Layer for security and compliance. This expands Anthropic's enterprise distribution through a major CRM platform with a large existing customer base.